1. Introduction
Like most providers of online services, SmileDirectClub, LLC (“SmileDirectClub” or “us” or “our” or “we”) uses cookies and similar technologies for a number of reasons, like protecting your data and account, combating fraud and abuse, helping us see which features are most popular with our customers, counting visitors to a page, improving our customers’ experiences, and generally providing our customers with a better, more intuitive, responsive, and satisfying experience. For example, we use these technologies to save your preferences, personalize your content, streamline the functioning of and your access to our Websites and Applications, and curate advertising and marketing based on your interests and preferences. By using our Websites and/or Applications, you consent to the placement of these technologies, as set forth in this Cookie Policy, on your devise(s).
This Cookie Policy describes the different types of cookies and similar technologies that may be used on the website www.smiledirectclub.ca, www.blog.smiledirectclub.com, and shop.smiledirectclub.com (our “Websites” and “Applications”) operated by or for SmileDirectClub when you visit it, or when you use the SmileDirectClub mobile application (our “Application”), and in our advertisements, marketing, promotional, and related services, including email, texts, SMS, and certain partner and business associate relationships.
This Cookie Policy forms part of our Privacy Policy and should be read together with our Terms of Use.
We may change this Cookie Policy at any time. It is our policy to post any changes we make to our Cookie Policy on this page. The date that this Cookie Policy was last revised is identified at the top of this page.
If you have further questions, please contact us at the Contact Information listed in our Privacy Policy.
2. What are Cookies and Similar Technologies Used on Our Websites
Cookies (or browser cookies). A cookie is a small file placed on the hard drive or in the memory of your computer. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you direct your browser to our Websites or use our Applications. Our use of cookies is governed by our Privacy Policy. You can set your browser to refuse all or some browser cookies, or to alert you when cookies are being sent. However, if you do not consent to our use of cookies or select this setting you may be unable to access certain parts of our Websites. You can find more information about cookies at http://www.allaboutcookies.org and http://youronlinechoices.eu.
Web Beacons. Pages of our Websites, our Applications, and our e-mails, texts, MMS, and SMS may contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags, and single-pixel gifs) that permit the SmileDirectClub, for example, to count users who have visited those pages, used those screens, or opened an email and for other related website or application statistics (for example, recording the popularity of certain website or application content and verifying system and server integrity).
Third Party Cookies. Some content or applications, including advertisements, on our Websites or accessed through our Applications are served by third-parties, including advertisers, ad networks and servers, content providers, application providers, and social media sites. With your consent, these third parties may use cookies (alone or in conjunction with web beacons or other tracking technologies) to collect information about you when you access our Websites or use our Application. The information they collect may be associated with your Personal Data, as defined in our Privacy Policy, they may collect information, including Personal Data, about your online activities over time and across different websites and other online services. They may use this information to provide you with interest-based (behavioral) advertising and other targeted content. We do not control these third parties’ tracking technologies or how they may be used. If you have any questions about advertisement, marketing, promotional, or other targeted content, you should contact the responsible provider directly.
You can learn more about your choices and how we use Personal Data in Cookies, Flash Cookies, and Web Beacons, if any, by visiting our Privacy Policy.
3. Cookies and Other Similar Technologies Used on Our Websites and Applications
Our Websites and Applications use 1st party cookies (set by SmileDirectClub), 3rd party cookies (which are set by third parties), and other similar technologies. A list of the different types of cookies that we use on our Websites and in our Applications, as of the effective date of this Cookie Policy, are listed in our SDC Cookies Log maintained by Marketing.
Essential Cookies and Similar Technologies: Essential cookies and other similar technologies used by us enable you to navigate the Websites or use the Applications and use their services and features. Without these essential cookies, the Websites and Applications will not perform smoothly, and we may not be able to provide the Websites or Applications to you or provide you with certain services or features of our Websites or Applications.
